UNCG Campus Weekly

Campus Weekly is published each Wednesday when classes are in session. In the summer, it is published biweekly.

Archives for March 2013

With the staff: February 2013

Hello: Michelle Sanford, Institutional Research; Kathryn Fetner, ITS; Adam Horton, Human Resources; Rhonda Florence, Contracts & Grants; Anthony Hicks, ITS; Douglas Woolard, ITS; Charles Birkner, University Libraries

Good-bye: Forrest Stevens, Public Safety & Police; Lisa B. Walker, Student Affairs; Erin McGinn, HDFS; Charles Tatum, Facilities Operations; Patricia Williams, Facilities Operations; Norman O’Barr, Cashier’s Office

Sustainability Shorts Film competition

Combine creativity with sustainability.

Anyone may enter this compeition. You are eligible if you:

  1. Create a short film about sustainability (shorter than 10 minutes)
  2. Turn it (and form) in to Sarah Dorsey by March 29, 2013 – application form is at the web site below.

Prizes of $500, $300, $200 and $100 (or equipment of equivalent value) will be awarded.

The entries will be screened as part of the UNCG Sustainability Film Series at the Weatherspoon Art Museum at 6:30 p.m. Thursday, April 18, 2013. Judging will be based upon criteria that will include, but not be limited to, concept, cinematography, acting, production quality, costuming and writing.

See details and forms at http://sustain.uncg.edu/shorts.html

New name for OUR Expo, to be held March 21

UNCG’s annual celebration of undergraduate scholarship and creative activities — formerly known as OUR Expo — is getting a new name.

In recognition of Mrs. Carolyn Thomas ʹ54, a long time donor and a supporter of undergraduate research, the event will now be called ʺThe Carolyn & Norwood Thomas Undergraduate Research Expo.”

Dr. Steve Roberson, dean of Undergraduate Studies, and Dr. Jan Rychtář, interim director of the Office of Undergraduate Research, made the announcement.

The campus community is invited to the expo Thursday, March 21, 2013, in EUC from 10:30 a.m. to 2:30 p.m. Student presentations will begin at 11 a.m. The expo will showcase the work of UNCG undergraduate students who will compete for a $1,000 award.

For more information, visit http://our.uncg.edu/ugexpo/2013.php

Awards for social media innovation in marketing

UNCG is winning awards for its use of social media.

The University Relations department received an Award of Excellence for use of social media in its integrated marketing and strategic communication (IMSC) campaign from the Council for the Advancement and Support of Education (CASE). The honor was presented at the CASE III District Conference.

The CASE award recognized UNCG’s incorporation of social media into its marketing campaign, which was launched a year ago. The entry was titled “Building a Better ‘We’: Behind the Social Media Strategy of Integrated Marketing at UNCG.”

At the local level, the UNCG campaign also received a Gold ADDY award from the American Advertising Federation’s Triad chapter. The Gold ADDY recognizes the highest level of creative excellence and is judged to be superior to all other entries in the category. UNCG’s entry is recognized as GOLD at the local level and will automatically be submitted to the regional competition.

“A year ago, UNCG’s integrated marketing and strategic communication plan was launched,” said Helen Dennison Hebert, associate vice chancellor for University Relations. “Since then the University Relations team has worked tirelessly on incorporating the campaign messaging into all of our work. It’s a thrill to have our social media engagements on IMSC recognized by peers in the advertising and higher education communities.”

UNCG’s integrated marketing and strategic communications campaign was planned for three years and involved a 37-member committee of faculty, staff, alumni and community representatives. Authorized by Chancellor Linda P. Brady, the committee developed a marketing and communication plan to enhance UNCG’s brand as an institution of higher education. Social media has been a key engagement component of the effort, particularly for students.

Miller’s Spartans vs. Williams’ Tar Heels

The UNCG men’s basketball program has finalized the contract to play the UNC Tar Heels the next three seasons. The series will involve two games played in Chapel Hill and one game played at the Greensboro Coliseum. The series will mark the first ever meetings between the two universities. The series will commence in the 2013-14 season when the Spartans make their first visit to Chapel Hill, playing in the Dean Smith Center Dec. 7. The Tar Heels will make the trip to the Greensboro Coliseum during the 2014-15 season. The three-game series will wrap up in the 2015-16 season when UNCG returns to Chapel Hill.

Full story at UNCG Athletics site.

UNCG Spring Break trips

Dozens of UNCG students will be going on service trips over spring break. Among the several sponsored by the Office of Leadership & Service-Learning is one to Savannah, Ga. About 15 Spartans will volunteer at Gray’s Reef National Marine Sanctuary, which is preparing to host Gray’s Reef Southeast Regional MATE ROV Competition. Later in the spring, middle school students will compete by building underwater remote controlled vehicles to learn more about science, technology, engineering and math (STEM). Our Spartans will help get the materials ready.

Ten coaches and players from the UNCG Women’s Soccer program are heading to Nicaragua to support the Give N Go project. This project donates used and new soccer gear while conducting clinics at orphanages abroad and foster homes in the States. The Spartans will contribute gear and work with orphanages in Managua, La Chureca, Santa Teresa, Cangrejo and Carazo. Details are here.

Dr. Omar Ali

062712CampusPeople_AliDr. Omar Ali (African American Studies/History) and three UNCG students from various parts of the AFS program were featured on C-SPAN as part of a forum at a large conference in New York City. The National Conference of Independents was held at New York University’s Tisch School of the Performing Arts in Manhattan.

African American Studies major Stephanie Orosco, who worked with Ali on the College Independents Poll 2012 (where they surveyed 1,246 politically independent students face-to-face at 16 campuses in North Carolina), gave a brief presentation about why she’s independent as a young Afro-Latina. Jordun Lawrence, a Political Science major and African American Studies minor, interviewed people at the national conference as part of a research project that she is working on with Ali, he notes. Amanda Reams, Jasmine Morris and Sheria Reed all asked questions of the televised panel.

Ali brought 11 UNCG AFS students to New York City for the event – he notes “some described the experience at the conference as life-transforming.” He adds that he has received “a number of messages and comments from people around the country about the quality of our students. Very proud, indeed.”

The full 90-minute session, “Panel on the Independent Voter Movement,” can be viewed here.

Ali’s comments during the panel can be viewed here.


At the CASE conference in Atlanta, University Relations staff presented two hour-long sessions. Marketing director Debbie Schallock co-presented on UNCG’s integrated marketing and strategic communication strategy with creative services director Lyda Adams Carpen. Staff writer Lanita Withers Goins, web manager Danielle Baldwin and Schallock presented a session on “Successful Social Media on a Shoestring.” See related story.

University Relations will present to another professional organization, the College News Association of the Carolinas (CNAC), in late March.

See/hear: March 6, 2013

Dr. Craig Cashwell in the Department of Counseling and Educational Development in the School of Education received the 2012 Outstanding Faculty Mentor Award. In a video shown at the awards ceremony, he told how during the first part of his career, he thought a lot about his legacy of publications and research. Now that he is in the autumn of his career, he is more aware that his many past and present students are a legacy. “I think a lot more about this next generation of students that’ll be professional counselors and educators – and somehow having an impact on them, knowing that they’re going to be teaching for 30 years, long after I’ve retired … There really is a paying forward thing.”