UNCG Campus Weekly

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‘Factory Man’ John D. Bassett III will speak, receive honor Nov. 12

Photo of John D. Bassett IIIJohn D. Bassett III, a 53-year veteran of the furniture industry, chairman of Vaughan-Bassett Furniture Company and protagonist of the New York Times bestseller “Factory Man,” has been named the 2014 recipient of UNCG’s Entrepreneur Extraordinaire Award.

The annual award, presented by the UNCG Entrepreneurship Cross-Disciplinary Program and the Bryan School of Business and Economics, honors exceptional, innovative entrepreneurship activities and success that make a major difference to the industry and the greater community.

Bassett will speak at an awards ceremony in his honor on Nov. 12 in Room 160 of the Bryan Building. During his talk, “The Five Principles You Need to Compete in the Global Marketplace,” Bassett will share anecdotes illuminating each of the five principles and discuss the nationwide attention that “Factory Man” is bringing to Vaughan-Bassett and to his family. The event is free and open to the public but reservations are required. Reservations can be made through Nov. 7 at http://bae.uncg.edu/ecdp/events/bassett.

A third-generation furniture man, Bassett began his career working in the factory at Bassett Furniture Industries, one of the companies founded by his grandfather. Midway through his career, he moved to Vaughan-Bassett Furniture, eventually being named president/CEO of the
company. Bassett has been lauded for fighting back against the wave of furniture imports that forced other domestic furniture makers out of business or overseas.

Under Bassett’s leadership, Vaughan-Bassett has become the largest wooden bedroom manufacturer in the United States, with sales of over $84 million and 700 employees. All of Vaughan-Bassett’s products are made in the United States. Bassett is a past president of the American Furniture Manufacturers Association (AFMA, now known as the American Home Furnishings Alliance) and a former chairman of the International Woodworking Fair. He won
the AFMA’s Distinguished Service Award in 2001, was named Furniture Today’s Manufacturer of the Year in 2001, and was InFurniture Magazine’s Man of the Year in 2003.

For more information about the award or the reception, contact Dianne H.B. Welsh, director of the UNCG Entrepreneurship Cross-Disciplinary Program, at dhwelsh@uncg.edu.

See related story on ‘Factory Man’ author Beth Macy reading at UNCG.