UNCG Campus Weekly

Campus Weekly is published each Wednesday when classes are in session. In the summer, it is published biweekly.

The 2017 Campus Weekly Survey

One thing is clear, in seeing the results of the 2017 Campus Weekly readership survey. You like the relatively new enewsletter.

  • 91 percent of the survey respondents prefer this new enewsletter that has photos; 8 percent preferred one with no photos. “Quick to peruse,” one said of the current enewsletter. “I scan the email and the photos and click on the ones that interest me,” another said. “Pretty” was said more than once.
  • 90 percent believe CW provides you information you can’t find elsewhere.
  • People value CW as an emailed enewsletter. 79 percent said the enewsletter provided the most value to them personally; 19 percent said the same about the CW website with posts.
  • Interestingly, nine percent of the respondents say they look through the enewsletter, but do not click on any stories.
  • Respondents most like Campus Weekly’s featured stories and the Campus People items, followed by calendar items and Spotlight.
  • 76 percent of respondents were staff members. The respondents would like to see more staff items; some want the return of “with the staff” with its hello and good-bye information.
  • What did respondents “like very much?” Photography and accuracy of information are the two that rated highest, followed by timeliness of information and layout/design.
  • What do you want to read about more? Upcoming events and campus news of the moment rated highly. University initiatives and “people and their professional work” also rated highly.
  • A clear majority (76 percent) like receiving it on Wednesday. Tuesday came in second with 20 percent.
  • Several noted that sometimes the pdf print version has been slow to be posted. The CW staff will be more diligent about having that posted before the email is sent.

By the way, the randomly-drawn winners of dining hall cards were Kelly Hedgecock (Moore Nursing Building), Ann Perdue (Jackson Library) and Tiffany Wright (Foust Building).

(Update: The third name was randomly drawn this past week.)

By Mike Harris